# Success Story of a Trainer who has earned a prodigious name

> Brian Tracy – a Canadian writer and creator of the e-books in the field of personal development and psychology of success is counted among the best speakers.

- Source: https://bodhih.com/success-story-trainer-earned-prodigious-name-marketing-brian-tracy/
- Publisher: Bodhih Training (Bengaluru, India; since 2008)
- Last updated: 2026-10-15
- Contact: solutions@bodhih.com · +91 99000 11601

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Brian Tracy – a Canadian writer and creator of the e-books in the field of personal development and psychology of success is counted among the best speakers.

Brian Tracy built his name as a trainer and speaker through consistent marketing of his products, services and talks. He uses blog posts to build credibility, Facebook posts to reach people who skip long content, and free workshops and webinars to give audiences a taste of his work. He has consulted for more than 1,000 companies.

Last updated 15 Oct 2026 · Bodhih Insights team · reviewed by [Siddharthan VGJ](https://bodhih.com/siddharthan-vgj/), Founder

Brian Tracy – a Canadian writer and creator of the e-books in the field of personal development and psychology of success is counted among the best speakers in the professional world of business. Brian Tracy has consulted for more than 1,000 companies and addressed more than 5,000,000 people in 5,000 talks and seminars throughout the US, Canada and 70 other countries worldwide. As a Keynote speaker and seminar leader, he addresses more than 250,000 people each year.Brian Tracy is Chairman and CEO of Brian Tracy International, a company specializing in the training and development of individuals and organizations.

Brian has always had a strong marketing strategy which has made him highly approachable as a trainer and motivational speaker globally. He has adopted the below methods to promote his products, services and talks and generate colossal responses:

- **Blog Posts:** This is a smart way to build credibility and key relationships. Blogs are the sources through which trainers unique way of fulfilling training needs can be seen by potential customers and clients.
- **Facebook Posts**: Facebook is the monster of social media world and has developed amazing tools for businesses. Trainers can display links to in-depth content through posts on face book to seek attention of people who do not like visiting reading long contents or are unaware of their websites.
- **Free Workshops And Webinars**: This is not only the fast track for showing people what the trainer does but also giving them a taste of how different is the trainers product from others and how it  can help them to be more successful. Brian creates short and informational sessions focused on one or two things by finding a free local or online space and promotes it through all social and email marketing channels.

## Quick answers

### What marketing methods can trainers learn from Brian Tracy?

Trainers can follow three of his methods: writing blog posts that build credibility and relationships, posting on Facebook to point people towards in-depth content, and running short free workshops or webinars on one or two topics, promoted through social and email channels, so prospects can experience the training first.